The artist

Niccolò Uggioli

The artist at work
Creative Director

Art as a
total language.

Niccolò Uggioli is an artist, designer, and founder of Morelove. He explores art 360 degrees, blending fashion, sculpture, painting, and home design into a unique emotional and identity-driven language.

A ghost designer for international figures, he has collaborated over the last three years with DJ Steve Aoki, developing over 90 garments for his live shows. Morelove was born as a sustainable and circular project, ranging from the upcycling of vintage clothing to resin sculptures, integrating its values into multiple artistic and non-artistic contexts.

“This work has become a therapy for me, and I would like the product of my work to become a therapy for others.”

with love, Niccolò
Stages

History

2021

Brand birth

Creation of the first custom upcycled and recycled garments. First collaborations with artists from the Italian music scene.

2022

Steve Aoki Collaboration

Over 90 garments developed for the DJ's international live shows.

2023

Moreloving live format

Creation of the "Moreloving" live format, featuring live artistic performances throughout Italy.

2024

Morelove Company · Fashion Show Rivalsa

Founding of the company Morelove and Morelove Studio. First fashion show "Rivalsa" during Milan Fashion Week FW 24/25.

2025

Art Basel Miami · Wynwood

Participation in Spectrum Miami and the opening of the first physical sales channel for custom clothing at a retailer in Wynwood, Miami.

2026

The Hug · Mimosa · I'm giving you a hug

Launch of "The Hug" and "Mimosa" sculpture collections and creation of the social media format "I gift a hug to people".

Love is born in the mind even before the body. Everything we experience — joy, pain, desire, longing, connection — passes through the way we choose to perceive ourselves and the world.